by Horaido蓬莱堂茶舗
Deliberately built around firm bitterness rather than sweetness. Horaido's Japanese page recommends it for drinkers who enjoy old-style usucha and explicitly notes that it is excellent for no-bake sweets such as ice cream.
Editorial verdict
Best for bitter-leaning traditional usucha and bright, cold-process desserts.
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Pronounced bitterness, low perceived sweetness, and a nostalgic old-school usucha profile.
Tracked across 1 merchant
Price trend
¥1,300
| Merchant | Price | Per gram | Status | Checked |
|---|---|---|---|---|
| horaido-kyoto-wel· 40g | ¥1,300 | ¥33/g | In Stock | Apr 14, 2026 |
Other blends from Uji
Horaido Matcha Price Table (Japanese)
Supports: 綾の森: official Japanese description and current price ¥1,300 for 40g bag.
Horaido Kyoto-Wel Store — Horaido Kyoto-Wel Store
Supports: Kyoto-Wel product page lists 抹茶 綾の森 ４０ｇ袋入.
蓬莱堂茶舗 — Kyoto-Wel Product Listing
Supports: 抹茶 綾の森 40g bag ¥1300.00
About the brand
蓬莱堂茶舗
Horaido (蓬莱堂茶舗) is a Kyoto Uji tea specialist founded in 1803 on Teramachi-dori in central Kyoto. Its official lineup focuses on traditional Uji matcha, gyokuro, sencha, bancha, and tea utensils, with a house style that preserves older Kyoto taste preferences, especially in bitter-leaning usucha and formal koicha.
View all Horaido blendsPronounced bitterness, low perceived sweetness, and a nostalgic old-school usucha profile.
Aya-no-mori is sourced from Uji, Japan.
Aya-no-mori is priced at ¥1,500 for 40g tin (¥38/g).
Aya-no-mori is recommended for usucha. Thin tea — the standard way to prepare matcha, whisked with about 2g of powder and 70ml of water.
You can buy Horaido Aya-no-mori directly from Horaido's official website. Current availability: in-stock.