by Yoshidaen吉田園
Zuiun (瑞雲, Auspicious Clouds) is Yoshidaen's flagship ceremonial matcha, stone-milled from shade-grown Yame tencha harvested in the mist-filled hillsides of Kuroki-machi. The name — 'auspicious clouds' — evokes the soft mountain mist that defines the Hoshino terroir. A classic usucha matcha with deep green color, buttery umami, and a smooth, rounded finish with minimal bitterness. Packaged in a sealed 30g can.
Editorial verdict
A strong introduction to Yame ceremonial matcha. Zuiun delivers the hallmark Yame profile — creamy, buttery umami with vivid color and a clean finish — at a grade suitable for daily tea ceremony practice.
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Other blends from Yame
Etsy — Yame Yoshidaen Ceremonial Matcha: Zuiun (Auspicious Clouds) 30g Can
Supports: Product name Zuiun (瑞雲), 30g can, ceremonial grade, origin Yame Fukuoka (Kuroki-machi), usucha.
About the brand
吉田園
Yoshidaen (株式会社吉田園) is a Yame tea producer and manufacturer based in Kuroki, Yame, Fukuoka. The official site states the company was founded in January 1948 and incorporated in November 1978, and highlights integrated production across green tea, tencha, and matcha with dedicated tencha and matcha factories.
View all Yoshidaen blendsZuiun is sourced from Yame, Japan.
Zuiun is recommended for usucha. Thin tea — the standard way to prepare matcha, whisked with about 2g of powder and 70ml of water.
Yoshidaen Zuiun is available through Yoshidaen's official website. Current availability: discontinued.