Matcha BrandsMatcha BlendsMerchantsCompareBy OriginGuides
Yuri Matcha

Structured, evidence-backed matcha intelligence. Independently researched and verified.

Explore

  • Brands
  • Blends
  • Merchants
  • Best Prices
  • In Stock Now
  • Where to Buy
  • Compare
  • Guides
  • Glossary

Learn

  • By Use Case
  • By Origin
  • By Cultivar

Trust

  • About
  • Contact
  • Advertise
  • Methodology
  • Editorial Policy
  • Sources
  • Affiliate Disclosure
  • Privacy Policy

© 2026 Yuri Matcha. All data independently researched and verified. Not affiliated with any matcha brand. hello@yurimatcha.com

抹
  1. Home
  2. Susumuya Chaten
  3. HAKU
ResearchedCeremonialBest for Usucha

HAKU

by Susumuya Chatenすすむ屋茶店

HAKU is Susumuya's lighter ceremonial tin, described on the official site as a clear, elegant Kagoshima matcha for everyday matcha enjoyment while still meeting the house ceremonial standard.

HAKU

Editorial verdict

A good entry point into Susumuya's ceremonial range if you want a cleaner, lighter cup.

Where to Buy

1 option
  • Tortoise General Store

    Authorized RetailerIn StockShips to US, CAVerified 2d ago

    $36.00 / 30g

    $1.20/g

Prices may vary. We may earn a commission on purchases. Learn more about our affiliate disclosure

Quick Facts

Origin
Kagoshima
Tasting notes
Clean, elegant, lighter finish.
Price/gram
¥63
Package
30g can
Price
¥1,890
Availability
susumuya.com (in_stock)
Last verified
Mar 27, 2026
Use casesUsucha

Tasting Notes

Clean, elegant, lighter finish.

Price & Availability

Tracked across 1 merchant

Price trend

$36.00

Jun 12Jul 12
MerchantPricePer gramStatusChecked
tortoise-general-store· 30g$36.00$1.20/gIn StockJul 12, 2026

Similar Blends

Other blends from Kagoshima

A

AN

Susumuya Chaten¥2,970

C

CAFE BLEND #01

Susumuya Chaten¥1,350

C

CAFE BLEND #02

Susumuya Chaten¥1,242

C

CEREMONIAL #01

Susumuya Chaten¥2,430

Trust & Verification

Last verified
March 27, 2026
Sources used
1 source
How we verify data →

Sources (1)

すすむ屋茶店 公式通販 商品ページ — すすむ屋茶店

Accessed Mar 27, 2026Confidence: 96%

Supports: Official page lists 30g can at ¥1,890 and describes HAKU as a clean, elegant ceremonial Kagoshima matcha for daily matcha drinking.

About the brand

Susumuya Chaten

すすむ屋茶店

Kagoshima-based Japanese tea specialist founded in 2012 by Kotaro Shinbara as an offshoot of a Taisho-era tea wholesaler. Susumuya Chaten focuses on premium Kagoshima tea and matcha, pairing modern retail design with a quality standard built around sweetness, aroma, and vivid liquor color.

View all Susumuya Chaten blends

Frequently Asked Questions

What does HAKU taste like?

Clean, elegant, lighter finish.

Where does HAKU come from?

HAKU is sourced from Kagoshima, Japan.

How much does HAKU cost?

HAKU is priced at ¥1,890 for 30g can (¥63/g).

What is HAKU best for?

HAKU is recommended for usucha. Thin tea — the standard way to prepare matcha, whisked with about 2g of powder and 70ml of water.

Where can I buy Susumuya Chaten HAKU?

You can buy Susumuya Chaten HAKU directly from Susumuya Chaten's official website. Current availability: in_stock.

Quick Facts

Origin
Kagoshima
Tasting notes
Clean, elegant, lighter finish.
Price/gram
¥63
Package
30g can
Price
¥1,890
Availability
susumuya.com (in_stock)
Last verified
Mar 27, 2026

Trust & Verification

Last verified
March 27, 2026
Sources used
1 source
How we verify data →

Where to Buy

Tortoise General Store

$36.00 / 30g

S

Susumuya Chaten

Kagoshima, Kagoshima, Japan

Compare this blend

See how HAKU stacks up against similar blends.

Go to compare

Price drops & shortage updates

When something changes in the matcha market, you'll know first.

No spam. Unsubscribe anytime.