by Susumuya Chatenすすむ屋茶店
HAKU is Susumuya's lighter ceremonial tin, described on the official site as a clear, elegant Kagoshima matcha for everyday matcha enjoyment while still meeting the house ceremonial standard.
Editorial verdict
A good entry point into Susumuya's ceremonial range if you want a cleaner, lighter cup.
No buying options yet — check back soon. Visit the brand page for more information.
Clean, elegant, lighter finish.
Other blends from Kagoshima
すすむ屋茶店 公式通販 商品ページ — すすむ屋茶店
Supports: Official page lists 30g can at ¥1,890 and describes HAKU as a clean, elegant ceremonial Kagoshima matcha for daily matcha drinking.
About the brand
すすむ屋茶店
Kagoshima-based Japanese tea specialist founded in 2012 by Kotaro Shinbara as an offshoot of a Taisho-era tea wholesaler. Susumuya Chaten focuses on premium Kagoshima tea and matcha, pairing modern retail design with a quality standard built around sweetness, aroma, and vivid liquor color.
View all Susumuya Chaten blendsClean, elegant, lighter finish.
HAKU is sourced from Kagoshima, Japan.
HAKU is priced at ¥1,890 for 30g can (¥63/g).
HAKU is recommended for usucha. Thin tea — the standard way to prepare matcha, whisked with about 2g of powder and 70ml of water.
You can buy Susumuya Chaten HAKU directly from Susumuya Chaten's official website. Current availability: in_stock.