by Nanayaななや
A higher-grade Asahina-line matcha positioned for a graceful sweet bowl. Nanaya's official text says fine matcha has long been likened to white and presents this blend as a refined cup with dignified sweetness; the store page notes strong aroma and attractive color.
Editorial verdict
A more polished ceremonial bowl than Aobaoto no Tsuki, leaning toward elegance and sweetness rather than sheer density.
No buying options yet — check back soon. Visit the brand page for more information.
sweet, refined, aromatic, bright green
Other blends from Asahina
Supports: Official Nanaya page describes Asahina no Yuki as a dignified, sweet bowl; official store page lists 20g and highlights aroma and good color.
Nanaya Official Matcha Category
Supports: Official category listing confirms 朝比奈の雪 pricing in JPY and its placement in Nanaya's matcha lineup.
About the brand
ななや
Nanaya is Marushichi Seicha's consumer-facing Shizuoka matcha brand, best known for pairing intensely concentrated matcha with modern sweets while also selling its own Japanese domestic matcha powders. The brand's flagship shop in Fujieda presents Shizuoka-grown matcha as both an everyday ingredient and a higher-grade drinking tea.
View all Nanaya blendssweet, refined, aromatic, bright green
朝比奈の雪 20g is sourced from Asahina, Japan.
朝比奈の雪 20g is priced at ¥1,620 for 20g (¥81/g).
朝比奈の雪 20g is recommended for usucha. Thin tea — the standard way to prepare matcha, whisked with about 2g of powder and 70ml of water.
You can buy Nanaya 朝比奈の雪 20g directly from Nanaya's official website.