Kanbayashi Shunsho Honten

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The Kanbayashi family traces its origins to Kamon no Jo Hisashige, who moved from Kanbayashi Township in Tanba Province to Uji during the Eiroku period (1558-1569) and entered the tea trade. Over the centuries, the family rose to become the most powerful tea merchants in Uji, holding the elite title of Gomotsu Ochashi — the highest rank among tea masters — and managing all aspects of Uji tea production and distribution for the shogunate. When the Meiji Restoration abolished the feudal system and the patronage that came with it, the eleventh-generation Shunsho pivoted from court tea master to commercial tea merchant, popularizing gyokuro and sencha among the general public. Now in its fifteenth generation under Shunsho Hidetoshi, the house blends tradition with modernity — their matcha is used in formal tea ceremonies across Japan's major tea schools, while their expertise also underpins Coca-Cola Japan's mass-market Ayataka green tea line.